I have been using the big company’s word processor for years before I switched to an open source one. I just write and need to make documents and set up the occasional format for writing short stories or a novel. Most of the writing I do is web content that gets published as soon as it is edited. I like to run with an idea by putting down whatever comes to mind in a quick manner. Then I like to go back and edit it. I use Write! a lot now. I like it because it is not distracting. So much of the other software is setup to pointing out errors as you go along and fixing things while you are writing. That can seriously interrupt workflow.
To establish a web presence, it is essential for enterprises to have a website. Designing a website that represents your business correctly is a time consuming task as the website should include every small detail about the business. Remembering, collecting and listing all the important details is a Herculean task and most of the times essential points are missed during the process of website designing. To ensure that you dont forget to include key features on your corporate website, here we have given a checklist of features every website must have.
Testimonials If you have made your customers happy in one way or the other, feel free to tell the world about the same. Positive feedback from one client can bring in many more clients for your enterprise. When listing testimonials from previous clients, make sure you use the testimonial as it is without making any modifications. Also, use real names of clients only.
Case Studies The business trends evolve frequently and you need to update your website at the same pace. Lately, case studies have become an important part of business presentations and one can include it in the website for making a positive impression on potential patrons. Define a fixed format of case study you want to follow on the website and then keep updating it on regular basis.
Talk About Your Team You may not wish to reveal the details of masterminds working in your enterprise but doing so may help in increasing your clientele. By posting pictures and little information about employees, customers get to know more about the company and it yields positive results in long run.
Correct Contact Info It is very common but there are sites where wrong contact info is available. Website owners forget to update any changes in address or phone and it affects your business adversely. So, just make it a habit to check and update contact information whenever required.
Keep this checklist when appointing designers for developing your website. If you already have a website, browse through it to find out whether it contains the above mentioned components or not. If not, update it according to recent industry trends.
Last week we covered the ‘Why’ of writing book jacket copy, so now let’s get down to business and get into the ‘How’.
What is copy? Book jacket copy isn’t about summarizing your project or providing the reader with a clear synopsis or plot spoiler; it’s about sales. Book copy should be short, succinct, and send a message. It should grab the reader and tell them why they should pick your book rather than the thousands of other titles packed into the shelves.
How do I write it? First, and foremost, you should draft a synopsis of your project. This will help you to determine which plot points you want to highlight and which you don’t want to spoil for the reader. Once you’ve got your synopsis down, there are three components to creating effective book jacket copy:
Attention: Start off your copy with a powerful hook that demands attention. Is there a central question or revelation in your plot? You might start off with the first sentence or two from your plot summary.
Interest: Intrigue interest and create curiosity. Again, book jacket copy is about sales, and copywriters generally have knowledge of certain key words that engage readers and get them excited about a book. These terms relate to each genre and audience; the same words that entice a thirteen-year-old girl to purchase a young-adult book will be far different from the key words in place on the back of a literary novel aimed at an adult audience. Your best bet? Research your market.
Detail: Provide details about your story, but again, don’t turn your book copy into a spoiler! The best way to determine how much detail to include is to read other book jackets. Start with those in a genre similar to your book; copy on a romance novel, for instance, is going to be vastly different from a science fiction or horror story. This will also help you to get a feel for your audience and what they want to read.
You might even want to peruse the New York Times Bestseller List – pick up a couple of books on there and check out their jacket copy. The jacket copy may not be the only thing selling those books, but it can’t hurt to check out the success stories.
A final caveat: The amount of copy that appears on your book jacket is completely based on the final book design.
Book jacket copy is meant to be slightly over-the-top and sales pitch-y, so be creative and have fun with it, and take the opportunity to really make your book shine and out-sell all the rest.
Keep in mind that while you may try to design and format your book jacket cover on your own, there are professional editors who will do it for you. An experienced editor will create a professionally written book jacket cover that will capture your audience’s attention. This is short, succinct copy that sends a strong message about your writing.
Making squeeze pages is an art. And just like every other art that can be performed only by an artist, there are artists for making squeeze pages as well. There are many aspects to it that need to be taken care of keeping the visitor in view.
1) When making the page, a designer always puts two questions to himself. These are –
What will the visitor like? This is not an easy question to answer. His visual judgment aided by experience filters through several options until he gets to the right one for your market and the product.
2) The second question he asks is – what you, the marketer needs? When you work with a designer, you would be asked to state your requirements. There is a lot of flexibility as when doing so. You can let the designer know of your idea for the copy as well apart from just the design of the page. Since designers are also equally adept at SEO, you never know how good your copy can be made.
That apart, getting a page designed will make you come out with something new. Since the competition is intense, and everybody is trying to do well, a visitor is looking for anything and everything different.
If you show a distinguishing character on your page, you have held his gaze. Now if your headline is good, he will go on to the text and you can be reasonably certain that he will sign up.
While text is important for conveying a message, it is not as effective as a video. Comprehending this is no rocket science. You would rather watch a movie than read a book. The same principle applies for squeeze pages too. A video presentation will hold a visitor and give you a chance to talk to him.
As several of the highest converters have pointed out, video is the way to go. Text is now being associated with the small guys and having text alone could seriously undermine your chances.
Don’t spend your resources using a cliched and unproductive template when affordable professional video squeeze pages can be tailor made for your Business to establish it as an authority in your market..
You now rarely had seen busy guys taking out time and having their share of time from their holiday to shop, to hang around carrying their shopping bags all around the place. There are so many malls and boutiques that have all kinds of attractions in store for the guys in town. But then as the matter of fact be, to shop out, you need time, you need to overcome all the constraints related to work and pleasure.
Amidst all these, bang! To rescue comes Online Shopping for Men UK. But when you hasten it, you need to have some amount of basic guidelines in the prone so that you can seriously think of dealing with the facts of online shopping. For men especially I would like to list out some important tips:
Select one website, dont multi-shop
Yes, multi-shop means do not try to stretch your boundaries and push your limits by clearly calling for more space and more people around the websites you need t shop from. Have one website to attack on at a time and give that a fair chance to look upon for a good way to handle your desires of having a good wardrobe. If you are all set for a great deal of purchase then look up for websites which give good discounts at Online Shopping for Men UK as well as offers in the seasons, for shopping.
Be confident, be shop thrilled
A boring attitude towards shopping online will not help. You dont have to roam around, right? Then what is bothering you to have a relaxed and chilled mind? Have your part of beer at your house or a cup of coffee at your office, and then shop along. Have your thrill in store when shopping is what is concerned on fro.
The man in you, needs the best
If you are in search of the best then you should be ready to take out the best amount as well. The price tags on your items online like to Buy Mens Nightwear Online will be lesser compared to the showrooms as well as malls but then it does not mean anything or everything is cheap here. For a good quality clothing line, rope out some more money than usual online shopping and the feel the difference in the approach for your wardrobe itself. You can seriously feel the change that will be sense eventually even on the first wear.
When I was a little kid, I loved to play for days dressing up and creating makeover for my dolls. There were a lot of paper dolls in the shops with different accessories. I had no PC and web, because of that Barbie games were less versatile than fashion games are in the modern world. I remember that there were various combinations a kid could put on the Barbie doll when choosing dress and style. I had six dolls, which were really popular those times. Parents didn’t purchase more than 4 usual dolls for their children, so the plastic Barbie has become an exceptionally popular thing. However a very sad fact was that kids played a lot, and the dolls deteriorated quite fast.
There were also classic Barbie dolls which were extremely desirable dolls for girls when I was a kid. We used to have fun with dress up with our dolls for hours and I never got bored of playing. I know that dress up games is still a very interesting activity for your daughter today, and if your personal computer is connected to the World Wide Web, it becomes more and more wonderful. Exist multiple interesting things you can do while using your PC, I will try to describe some later.
Online paper dolls – There are various characters online to make virtual dolls of. You just need to print the character and cut. In the case that you dislike Barbie, or your daughters got bored with it, your daughters can choose from a great variety of other personages, like the Piter Pen. For example, you and your daughter can dress up Sister Bear . Your daughter can select new outfits for them, print the outfits and after that create the style for the bear.
Online dress games : Your daughters can find numerous sites with Barbie games out there. The newgames don’t include just dress up, there exist different possibilities for your children. Players have possibility to, saying, create themes. The combinations are infinite! By the way, don’t forget about choosing the best makeover that fit with those stylish dresses.
Different types of fashion games – You can definitely select from a great number of themes when you enjoy online dress up games. As an example, there are fashion games where your children need to create a style for a Bratz doll. Obviously, with all the new features, dress games are really entertaining.
We’re sure the new Barbie games can be very interesting. Your kids can now create style for thousands of dolls for hours and never get bored. However when you remember about it, there was something special about those classic dolls. This was so wonderful after little girls dressed plastic dolls up.
Download known dress up games and Flash game
Finding the ideal party dress can be quite a difficult task, especially if you are pressed for time and need your dress within the next week or so. Whether you are buying for an important formal event or just for a night out with the girls, getting the best dress for you ought to be high up on your list of things to do. Buying a party dress isnt as simple as it might seem though, because you need to ensure it fits properly, complements your skin tone and body shape, and that it doesnt highlight any problem areas that you may feel you have.
The first thing to think about when buying a party dress is what colour you would like to go for. Once you have figured this step out you will at least have narrowed down the choices slightly, so you wont have so many different dresses to look at. If you have darker skin you should opt for lighter dress colours, as a black or brown dress wont make you stand out as much. Opt for yellows, greens and pinks or, essentially, anything that will make sure all eyes are on you.
Fairer skin types should avoid white and pale colours at all costs and should instead go for brighter ones. Neutral colours will help to make you look elegant. Those that have olive or medium skin tones will want to wear neutral colours to juxtapose against their skin, or blues and reds for a more striking appearance.
Next is the issue of what style of dress will suit your body shape. If you have a large bust you should go for a dress with a square neck and wider straps, so as to offer more support. Those with a smaller bust look amazing in spaghetti strap dresses, although high necklines also work perfectly. If you feel a little self-conscious about your middle you should never wear a dress made from satin or silk, as these materials are notorious for being less than flattering. A skater dress or empire waistline dress will help to hide anything you dont feel confident about around your middle.
Pear shaped ladies with wide hips should stick to dresses in one colour or, if you are determined to wear prints, only wear them on your top half so as to detract attention from your hips. Empire waistline dresses and straight cut dresses work wonders.
If you dont think youve got much of a waistline, try wearing a skater dress or a flared skirt with net petticoats, as this will provide the illusion of voluptuous curves.
Summer is drawing near, but some girls are still haunted by the fear of their uncomely appearance which is exposed in the blistering sunlight. This time, a pair of fashion sunglasses can rescue them. Some interviews with guys and girls about their views towards fashion sunglasses can reveal the fact that fashionable sunglasses are popular in a world wide boundary.an>
In the first place, after making inquiries of a boy named Jack, the reporter gathered some material. Jack told the journalist that fashionable sunglasses at party can assist him to play cool as if he didnt concern about everything happened around him, but when he successfully drew the attention of party thrower, he was bound to be the lucky dog to become the centre of the whole party. In his remarks, he showed somewhat arrogance thanks to fashionable sunglasses. Apart from being cool, he admitted that fashionable sunglasses can help him to woo girls. The reason why they can be a girl pursuer is that behind the dark lenses, the girls are confused about the wearers and have the curiosity to know him better. But after acquainting with him, they cannot help themselves but to give in. Therefore, fashionable sunglasses play a leading role in pursuing girls.
However, there is different side on girls part. It is said that almost all the girls wear fashionable sunglasses for being beautiful. Among them, there is a girl called Lisa, she confessed to the reporter that fashionable sunglasses, without doubt, are equal to the cosmetics which can polish and refine them into a better condition. For example, in the time that sunglasses are out of mode, women have to wear heavy make-up even when they go to the beach where they have more tendency to come across water. But now, after the invention and popularity of sunglasses, they can wear them to cover up anything unpleasant. Its quite easy and convenient. told Lisa.
In summary, fashion sunglasses have different functions according to different genders. Boys and girls, buy a pair of fashion sunglasses for the approaching summer! Just have a try.
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Luckily, not all of the looks from fashion makeup are ber extreme or difficult to use for us mere mortal girls. At the end of the day, most of us do want to look pretty, beautiful or sexy and thats just as honest as it is. So of course, many of the designers will give us fashion makeup looks to die for as well.
Fashion Makeup look # 3: The pretty side of the 70s CHLOE
Relying on Coffee, Taupe and Caramel pigments master makeup artist Charlotte Tillsburry helped designer Hannah MacGibbon to vamp up the classic 70s Chlo girl into a more sophisticated and glossy gal. For this look to work, its not enough to through on the color scheme mentioned and head out to a beige colored world. It is essential to use a lot of shading and contrasting techniques in order to not end up looking like a spotty camel. Apply foundation in the exact skin tone that you are and set with a translucent prep+prime powder from MAC to get a satin mat finish. Use shades in brown, beige and coffee tones under cheek bones, up over the temple and continue carefully along the hairline to create a perfectly sizzled face and bone structure. For the eyes a deep metal blue eye shadow is carefully brushed along the upper and lower eyelid. The shape should not be too edgy, but definitely makeup an illusion of a cat eye movement. In this fashion make up look makeup artist Charlotte Tillsburry chose not to use any eyeliner on the inner eye rim, but for a sultrier and define look a dark brown or black pencil is very suitable. The lips should never be nude with this look as it will make for a very bland statement, but freckle toned lipstick like the one from MAC bearing the same name is the absolute perfect color. The eyebrows are left fairly light and ungroomed, but an opposite look with shaped and defined eyebrows will also work excellent with this fashion makeup look from Chloe. This look is definitely easy, quick and beautiful as long the few guidelines of color and countering is met.
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After the boutique in Milan and Rome, Omega yesterday opened its doors to the
public in one of the most fascinating of the wonderful city of Venice : San
Marco 1291, Salisada San Moise . A few steps from the famous square is known
throughout the world for its unique beauty, the elegant new boutique will not
fail to attract the finest international customers.
The third brand boutique is located in a sixteenth-century building with an
area of ??62 square feet on one level overlooking the two large windows on
Salisada San Moise.
The interior of the boutique, modern and stylish, blends perfectly with the
historic facade of the building in which it operates. The choice of furniture
has been of the highest quality materials such as wood anigre exotic, finely
patterned glass surfaces and chiseled.
The Omega watches , like the interior design, inspired by the elements of air,
water, sun and time.
The articles will be exhibited in showcases exclusive wall whose
champagne-colored glass panels show the omicron – the logo of the House –
played with a fine engraving technique. A special play of light and shadows
gives a sense of motion to represent the passage of time. Finally, the other
neutral colors like beige present and champagne lend an atmosphere of classic
elegance and chic.
In addition to the full range of legendary timekeeper Omega , the exhibition
will be part of the collections and Fine Leather Fine Jewellery, items are only
available at the Maison boutique Swiss. There will also presentations dedicated
to exclusive launches and special editions.
The first Omega boutique opened in Zurich in 2000. Since then, the House has
opened ninety, in the most prestigious shopping streets in the world, along
with over one hundred and twenty franchise. The first in Italy has been to Via
Montenapoleone 25 , opened in November 2002 followed by that of Rome in Via dei
Condotti, 38-40, inaugurated in June 2010.
Founded in 1848, Omega has always stood for the spirit of innovation that has
allowed the Speedmaster to be the first and only watch worn on the moon.
Finally, the House is one among the main protagonists of the international
sports timing, since 1932, has served as Official Timekeeper for 24 Olympic
In 1999, OMEGA launched the first timepiece fitted with the revolutionary
Co-Axial escapement from George Daniels, recognized his invention because of
this, the largest watchmaker in the last century.
Fall and winter may have brought out long peacoats and trenches before, but not this year. One of the most sought-after pieces for the upcoming season will be the shrunken jacket, in a variety of styles. The difference between these new, tinier versions of your traditional autumn and winter favorites is their length; cuts are the same as traditional coats, but they hit slightly above the waist and often tie or button under the chest. The beauty of these new pieces is that they provide coverage in colder months without sacrificing sexiness or femininity.
The perfect jacket is one of the most important elements of your wardrobe, and with so many shapes and fabrics available this fall, it would be a crime to choose just one. The ever-present denim jacket is back with a new vengeance. Instead of the washes of last season or bulkiness of years before, this seasons denim jacket is soft, body-conscious and far more feminine than the traditional denim jacket. Corduroy and leather are back again, cropped and ready to be worn over anything from your favorite dress to distressed jeans.
A new take on an old favorite is safe, but take advantage on the amazing new fabrics and styles the end of the year has to offer. Brocade is big this season and some of the most sought-after new jackets are made of the rich, detailed design. Many of these brocaded, boudoir-style jackets are trimmed in rich velvet or lace piping and can be paired with tweed trousers of you favorite jeans. Many of these new jackets are cut at the hip but some are reaching even highercropped just below the chest (H & M). Made in rich, new fabrics like tweed and velvet, these jackets have mixed a traditionally matronly fabric with a cut and cling that makes it youthful and sexy. Even faux fur and metallic finishes are adorning the newest trend (Allen B. by Allen Schwartz).
Getting short isnt the only new addition to a cold weather favorite. Sleeves are getting revamped this season, retro-style. Traditional coat fabrics like houndstooth are being used in a new way. Bell sleeves (think bellbottom sleeves, cut below the elbow) mix cropped length with a traditional fabric and throwback to 70s style (Banana Republic). Youll also see a mini version of the military jacket this season; a cropped, girlie take on the long, heavy style, adorned with brass buttons and zippers (Bebe).
The beauty of these new jackets is the versatility they bring to your own style: mix them with denim, dresses, skirts and trousers. Since there isnt one specific style or fabric that will reign this fall, all styles and sizes can take advantage of a new take on an old favorite.